ALPHA – Custom Cowhide & Shearling Rug

A modern ode to geometry, the ALPHA bespoke rug is where bold lines meet luxurious softness. Constructed by hand in Patagonia, this rug combines the refined textures of natural cowhide with plush shearling accents, arranged in a precise grid of diamonds and circles.

Subtle variations in tone—from ivory and stone to light caramel—enhance the architectural rhythm of the design, creating a sense of movement and elegance. Each piece is carefully inlaid by our artisans using the hair-on-hide technique, resulting in a rug that’s as tactile as it is visually striking.

This custom cowhide rug can be tailored to your room’s unique dimensions and palette. Whether used as a grounding piece in a neutral interior or to bring warmth to a sculptural, modern space, ALPHA is a conversation in craftsmanship.

Product Details

• Raw material: 100% natural cowhide and Patagonian shearling
• Pattern & Color: Grid layout with circular and diamond motifs in warm neutrals
• Pile Height: 5mm & 24mm 
• Pattern Repeat: N/A
• Backing: Special Cotton Canvas
• Available Sizes: Made-to-order — fully customizable in shape and scale
• Lead time production:  5-8 weeks. 

• Usage:  Living rooms, design studios, tranquil retreats

More About Our Bespoke Hide Rugs

The ALPHA rug integrates bespoke hide rug craftsmanship with the timeless appeal of cowhide rugs, offering a design-forward piece for luxury interiors. Its structured geometry provides balance in open spaces, while the hair-on-hide design ensures natural texture and warmth. Ideal for trade professionals seeking a statement floor piece that merges softness with structure.

FAQs 

Can this rug be customized in size or shape?

 Yes, ALPHA is fully customizable in both dimensions and layout to suit your design vision.

What’s the best use for this rug?

It’s ideal for living rooms, foyers, or any space that benefits from tactile softness and geometric impact.

How should I care for this hair-on-hide rug?

Vacuum gently without a beater brush. Spot clean with mild soap and water. Avoid prolonged exposure to direct sunlight.